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Marketing & Communications · Salary in the GCC

Retail Marketing Manager

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. In the GCC market, this role is actively hired across uae with 2 recent postings.

In brief

A Retail Marketing Manager in the GCC region requires Reading Comprehension, Active Listening, Writing, Speaking, Critical Thinking. Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. This role is in demand.

Salary across the GCC

Salary across the GCC

Monthly gross median in local currency, by country × seniority.

Retail Marketing ManagerMonthly gross median in local currency, by country × seniority.
CountryJuniorMid-LevelSeniorLead / Principal
United Arab Emirates11,500 AED20,000 AED31,000 AED43,000 AED
Saudi Arabia11,000 SAR19,000 SAR29,500 SAR41,000 SAR
Qatar12,000 QAR21,000 QAR32,500 QAR45,000 QAR
Kuwait950 KWD1,650 KWD2,550 KWD3,550 KWD
Oman1,050 OMR1,800 OMR2,850 OMR3,900 OMR
Bahrain1,000 BHD1,750 BHD2,700 BHD3,750 BHD
Salary breakdown

How Retail Marketing Manager pay varies in the UAE

UAE · mid-level · monthly gross in AED

Based on 500 data points · updated June 15, 2026 · How we estimate

Sample size
500
verified reports
Year-over-year
+10%
vs 2025
Hiring demand
Low
roles open now
Remote share
27%
fully or hybrid

By company size

Median compensation varies with headcount.

Startup (<50)17,000
Scale-up (50–500)20,000
Enterprise (500+)26,000

Top-paying industries

Median for this role, ranked by sector.

01Fintech
24,500
02Cloud & SaaS
22,000
03E-commerce
20,000
04Government tech
18,500
05Telecom
17,000

Estimates modelled from GCC pay surveys and live posting volume — a directional guide, not a live salary feed.

What a Retail Marketing Manager does
  • 01

    Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

  • 02

    Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.

  • 03

    Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

  • 04

    Develop pricing strategies, balancing firm objectives and customer satisfaction.

  • 05

    Compile lists describing product or service offerings.

  • 06

    Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.

  • 07

    Consult with product development personnel on product specifications, such as design, color, or packaging.

  • 08

    Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

Country
Seniority level
Based on 14,820 verified salaries across the GCC · Updated monthly