CVM / Segmentation Head - Segmentation Strategy & Analytics

About CodeNinja CodeNinja is a tech and AI consulting firm delivering embedded and forward-deployed engineering and analytics teams for clients across KSA, Pakistan, Egypt, and Latin America. We partner with organizations to build high-performing teams that drive measurable business impact. About the Role We're hiring a Senior CVM / Segmentation Head to lead customer segmentation strategy and analytics for [Client Name]. This role owns the design of segmentation frameworks, translates customer insights into targeted propositions, and drives measurable improvements across acquisition, engagement, retention, and pricing decisions. Key Responsibilities • Design and own end-to-end customer segmentation frameworks aligned to business objectives • Lead customer analytics initiatives — behavioural profiling, value-based segmentation, lifecycle analysis • Translate segmentation insights into targeted, actionable customer propositions • Partner with marketing, product, and pricing teams to improve acquisition, engagement, retention, and pricing strategies • Own advanced data analysis and BI/reporting to track segment performance and CVM effectiveness • Present segmentation strategy and insights to senior stakeholders, influencing commercial decisions • Continuously refine segmentation models based on performance data and market shifts

Requirements Must-Haves • 8–11 years of relevant experience in customer segmentation, CVM, or customer analytics • Proven track record establishing segmentation strategy/frameworks from the ground up • Strong hands-on experience with customer analytics, advanced data analysis, and behavioural profiling • Solid BI/reporting skills (tool-specific requirement to be confirmed with hiring manager — Power BI/Tableau/SQL etc.) • Demonstrated impact on acquisition, engagement, retention, and/or pricing through segmentation-driven decisions • Strong stakeholder management and ability to translate analytics into business propositions Nice-to-Haves • Experience in [industry — telecom/banking/retail, to confirm] CVM function • Familiarity with predictive/propensity modelling • Experience leading a segmentation/analytics team Why Join Us • Opportunity to shape segmentation strategy at a senior, high-visibility level • Work with a forward-deployed, cross-functional team on high-impact business problems • Competitive compensation aligned with market benchmarks Disclaimer This job description is intended to convey essential information about the role and is not an exhaustive list of responsibilities, skills, or qualifications.